RRP : £12.99
Our Price : £11.04
Discount : 15%
Pub Date : July 2007
ISBN : 9780713673838
Edition : 2nd edition
Format : Paperback
Dimensions : 198x129mm
Extent : 256 pages
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Marketing Your Book: An Author's Guide
How to target agents, publishers and readers
Available. Delivery estimates
Authors will benefit hugely from this practical book by seeing how effective they can be at helping to promote their own books.
Alison Baverstock encourages authors to work with publishers and agents
but also explains how to 'go it alone' for authors who plan to self
publish. The book covers: how
marketing works; what opportunities there are; how authors can help;
how to get noticed; how to get local publicity, organise a launch event
and keep the momentum going after publication. The book also provides authors with a real insight into the publishing process and contains illuminating interviews with everyone concerned: editors, marketing people and, most importantly, authors.
About the Author(s)
Alison Baverstock is a former publisher and now author, who writes about
writing, publishing and creativity. Her previous books for A&C
Black include Is There A Book in You?
and How to Get a Job in Publishing. She is Course Leader of the MA in
Publishing at Kingston University and her website is
www.alisonbaverstock.com.
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